Web Industry showcases Monte Zoncolan
The Friulian company offers the best of its professionalism to enhance the Zoncolan area on the web
UDINE – The Friulian Web Industry offers the best of its professionalism to enhance the Zoncolan area on the web. Mount Zoncolan is known for the Giro d’Italia which passed along its steep hairpin bends. The company is a master, at a national level, also for the creation of websites that are clearly visible and easily usable by the user. In fact, Web Industry owes its name precisely to the pragmaticity with which it approaches the work commissioned to it: the objectives are clear, the success of its solutions online. A cutting-edge digital project that aims to enhance the beauty of Friuli Venezia Giulia.
Interactive, immersive: it is the new site ‘Visit Zoncolan’, the portal thatinvites you to explore the Carnic Alps and, in particular, its majesty is Mount ‘Zoncolan’ which, from its 1900 meters, dominates a region where the mountains embrace the sky, and where local culture and traditions offer authentic experiences. To promote the discovery of the heart of Carnia, a network of businesses has come into play, created and trained ad hoc, by: hotels, restaurants, travel agencies, agricultural and manufacturing companies, which operate in the area. “The project’s main objective was to transform the portal into an engaging and functional platform, capable of providing greater visibility to local partners, promoting and selling local experience packages online and offering a simple and pleasant customer journey >”, explains Ivan Peressutti, head of Digital and board member of Web Industry.
The browsing experience is intuitive and smooth from any device. The flagship of the portal is the proposal of experience packages to do in the valley, small tours that allow visitors to live unique experiences, from visits to the mines to trips for children to the farm, horseback excursions, and a great variety of courses. Packages can be purchased directly online thanks to integration with a booking system. Password: simplicity. A well-thought-out project, therefore, which does not give up aesthetics to better convey the contents. Web Industry has been able to combine the creativity of professional photographers with advanced artificial intelligence techniques in the post-production phase. The beauty and diversity of the Zoncolan region are thus enhanced and contribute to attracting and involving visitors and promoting local experiences and the strength of operators who live and work in the Carnic Alps, in its villages, in the highlands and in the valleys.
“The portal – continues Peressutti – will be promoted through advertising campaigns on Google and Meta, designed to increase traffic, with an initial focus on summer activities and subsequent communications that will include winter attractions. Furthermore , a blog rich in thematic content makes the portal a dynamic and updated information source, capable of attracting both new visitors and regular customers”. Web Industry in fact enjoys a privileged status in the field of digital and social advertising: from this year it is ‘Google Premier Partner’, a recognition of excellence obtained after a rigorous international selection.