The 20 companies where people work best in Italy according to Generation Z
The IT sector wins, the ranking sees a company from Southern Italy in first place
ROME – Search for a healthy balance between work and private life, psychological safety and the possibility of managing personal needs flexibly: these are the elements that representatives of Gen Z look for in a work environment .
lL RANKING BEST WORKPLACES FOR GEN Z
In Italy there are as many as 20 virtuous companies capable of guaranteeing very young collaborators born between 1998 and 2012 high levels of trust and satisfaction in the work environment (91%). A figure, that of the Media Trust Index, is 14% higher than that recorded by the Gen Z population active in organizations not present in the ranking (77%). These are some of the main data that emerge from the Best Workplaces for Gen Z ranking drawn up for the first time by Great Place to Work Italia, a research, technology and organizational consultancy company, listening to the opinion expressed by 3,407 collaborators from 99 organizations, divided according to the number of employees (10-49, 50-149, 150-499 and more than 500). Among these, 40% belong to the IT sector while one in 4 (25%) is active in the professional services sector; agriculture, financial services and insurance, hospitality, manufacturing and production, media and retail are the other sectors represented in the ranking.
HEADQUARTER IN ITALY
Two organizations out of 3 (65%) have their headquarters in Italy and, in terms of territorial distribution between the regions, 60% are based in Lombardy, followed by Puglia, Veneto and Lazio with 10% each and Piedmont and Emilia Romagna close the ranking (5% each). Generation Z in the ‘Best’ companies particularly appreciates the aspects of sociality in the workplace, positively evaluating the relationship with colleagues, the team and the welcome received. So much so that, in 93% of cases, they recommend the organization for which they work as an excellent working environment for friends and acquaintances, with a gap of 13 percentage points compared to companies not in the ranking.
THE RANKING
Analysing the list of the top 20 best companies in which to work according to Gen Z, we find in first place the Puglia-based Apuliasoft, a company based in Bari active in software development. The podium is completed by Quantyca, a Brianza company based in Monzawhich deals with IT consultancy andthe Milanese company Accuracy, active in the sector of management consultancy for corporate management. “We are very proud to have given voice, with this first edition of the ranking, to the youngest generation active in the workplace – declares Beniamino Bedusa, president of Great Place to Work Italy – Generation Z proves to be more enthusiastic about aspects related to management with a positive view on the transfer of information and expectations, a symptom of the perception of excellent communication, which comes from both managers and company management. However, they are there some aspects such as layoffs and remuneration with which they are more dissatisfied, especially compared to more mature generations (Baby Boomers, Gen X and Millennials
).It is interesting to note, however, how it is more difficult for organizations to engage Generation Z on ‘purpose’, the more emotional side that determines personal motivation and pride in work. If for previous generations the origin in choosing a new job was mainly determined by the image of the brand and its power on a commercial level, for young people it is not enough: social responsibility, ESG, equal treatment and identification with company values are the new key factors. It is now up to companies – concludes Bedusa – to readapt themselves in the direction of a market in which those who for the first time show themselves to be more sensitive to value and emotional aspects appear”.
In the comparison between the Best Workplaces for Gen Z and the realities analyzed but not included in the ranking, i.e. the so-called “rest”, the most similar dimensions concern credibility and fairness. Among the themes most appreciated by Gen Z collaborators of Best organizations is the integrity of the managers with whom they work with respect to transparency in communication regarding any significant issues and changes within the company (91%), with a gap of 22 points compared to unclassified companies (69%).
Still on the same theme, the issue of dismissals emerges: the fundamental values in the relationship between the individual and the company do not create a clear separation between the people of the classified companies (88%) and those not included in the classification (85 %). For Gen Z, the possibility of receiving recognition translates into greater confidence in self-realization through work and the valorization of commitment, with a difference of 25 percentage points (83%) compared to colleagues from organizations not in the ranking (58 %), together with an authoritative gap of 23 points in the positive perception of promotions, which go to those who deserve them most (86% vs 63%). In the Best Workplaces Gen Z’s trust towards top management reaches high levels (94%), translatable into high consistency with company values, business strategy and a greater propensity to become ambassadors of the the organization you work for. Gen Z in the Best Workplaces companies perceives greater opportunities to develop new and better ways of working compared to their peers who work in companies not in the ranking: 57% of zoomers say, in fact, that they have had, over the last year, many opportunities for innovation in processes and activities, compared to 34% in the Rest. Best zoomers recognize that the work environment encourages and supports experimentation, reporting 88% positive responses to the Innovation Item, compared to 68% of companies not in the ranking.