
Milan – Generali Italia and its Cattolica Business Unit launch a new insurance offer to meet the protection needs of over 4.5 million Italian businesses faced with the impact of climate change.
Today in Italy, 94% of municipalities are at risk of landslides, floods and coastal erosion1, but only a small percentage of properties are protected by specific insurance against damage caused by natural disasters. The gap, as noted by ANIA, concerns businesses, especially very small ones2: only 3.4% of the locations referring to micro-businesses are covered by insurance for floods and only 8.4% for earthquakes.
Not only that, again according to ANIA, families are also exposed to risk: only 5.3% of civilian homes are in fact insured against natural disasters. It is in this context that the Company led by the Country Manager & CEO Giancarlo Fancel, has launched a new solution, dedicated to the protection from damage to buildings, plants and machinery, industrial and commercial equipment and land, directly caused by catastrophic events such as earthquakes, floods, landslides, inundations and overflows. A response that anticipates needs in light of the new rule introduced by the 2024 Budget Law, which introduces the obligation for companies to sign insurance contracts to cover catastrophic damages identified by the law itself.
In detail, the new solution from Generali Italia and its Cattolica business unit completes the 360° prevention, services, technology and protection offer with the Attiva line. Generali Italia’s commitment to being close to the territory and its customers is also reflected in the now consolidated “Qui per Voi” service, the distinctive management model for catastrophic events.
When a serious natural event occurs, a dedicated team is immediately activated to be immediately close to customers in identifying concrete solutions, for the benefit of the economic recovery of the entire territory. Massimo Monacelli, General Manager of Generali Italia, declared: “Climate change requires concrete actions in the face of events that can no longer be considered sporadic and which are characterized by increasingly severe impacts in terms of frequency and intensity.
As the first insurer in the country, we want to be a Life Partner of companies with an offer that combines the components of prevention, protection, services and technology, to anticipate their needs, thanks to the professionalism and widespread nature of our Agents.
With this new solution we provide Italy’s production engine with a concrete response to a decisive issue for the sustainability of the entire country system”.